Lunar is looking for an experienced profile to take the lead on our online storefronts and websites.

If you're someone who thrives with taking the lead on building best in class online user experiences and driving incremental growth through data-driven strategies and tactics and ongoing experimentation and optimization, this role is made for you.

Join us on this journey to set new industry standards, and together, we'll revolutionize the way people interact with money - for both business and private customers across Denmark and Sweden.

At Lunar we are democratizing the power of money and changing the way we all bank, pay, and invest. We have grown by leaps and bounds since starting in Aarhus in 2015 and are now considered a major player in the Nordics with offices in Aarhus, Copenhagen and Stockholm.

As our new Website Manager you will take the lead on our websites and online presence at Lunar, you will play a pivotal role in transforming our online presence into a powerful growth channel. You will be responsible for enhancing user experiences, optimizing the online storefronts as a sales channel, and developing data-driven strategies to attract and retain new users.

You will be located in either our Stockholm or Copenhagen office and report to Jonathan Peyron, Head of Marketing Automation. You will be part of the marketing team closely together with internal specialists within front-end development, data & analytics, content, CRM, creative teams, and external agencies to drive growth and take our online presence to the next level.

What the role is all about

• Lead and own of all global Lunar storefronts on lunar.app and all app stores across DK, SE & NO, for both consumer and business verticals.

• Ensure a best-in-class online user experience and design for presenting Lunar’s brand, products, and propositions, while converting visitors into new users.

• Responsible for developing our online storefronts as a growth channel and increasing new user acquisition from our websites and app stores.

• Driving a test-and-learn and A/B testing agenda for online storefronts to secure insights and foster incremental growth.

• Developing and planning growth and data-driven strategies for all online storefront-related areas in collaboration with internal specialists, the creative team, as well as external agencies. For example;

  • Conversion rate optimization (CRO) plus experiments and A/B testing

  • Funnel and user journey optimization

  • Leadgen/gamification tactics such as calculators

  • Supporting paid media with relevant landing pages

  • SEO and content development

• Manage relationships with external and internal specialists, including agencies and freelancers, and establish new collaborations to drive a growth agenda. This includes tooling, platforms, and software to support scaling efforts.

• Own website budgets and KPIs, providing reports on performance, learnings, and plans, and ensuring the ongoing secure sharing of actionable insights derived from user behavior and online storefront performance.

To thrive in this role we see that you

• Strong communication, project, and stakeholder management skills

• Clear understanding of effective online growth strategies and tactics as well as a strong overall marketing acumen

• Data-driven decision-maker with a knack for optimizing conversion rates and the user journey.

• UX and website optimization experience, with knowledge of web design concepts (non-designer)

• Being the one who sets the direction for our online presence - and translates business goals into measurable KPIs.

• Experience with website, e-commerce, and content management and proficient in digital marketing tools, with a focus on website development and optimization, however no coding required.

• Experience with B2B marketing is a benefit, but not a requirement, as this is a key growth area

If this sounds like the perfect opportunity for you, please continue reading to learn more and consider applying. We look forward to hearing from you!

While you hold on tight for us to get back to you, curious to see what we’re up to? Follow us on LinkedIn for business announcements and releases 📢, check out our Instagram for an inside scoop on what it’s like to work here 📸, and visit our blog for the latest tech and product insights! 📱🫰

Depending on the regulations in the country you will be employed, we will ask to see or obtain information about your criminal record.